Nescafé: the true coffee experience
From the synergy between Next Group and Artes Group International comes a range of displays with a rustic design inspired by nature, the main attraction of the Nescafé tasting area at Expo Milan 2015.
Essential lines and sustainable materials are translated into a panel of decorative and explanatory elements which guide visitors through a path that recounts the genesis of such a popular beverage – of which Nescafè is the emblem.
From the plant to the tasting, every step of the coffee production chain is narrated through easy-to-interpret display solutions capable of involving and exciting visitors who want to have a true coffee experience.
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Eyepetizer: vintage with a contemporary taste
Eyepetizer is an Italian eyewear brand with an essential and exclusive design.
Uniqueness and quality meet the retro elegance of a range of glasses with clean lines that enhance the personality of the wearer with their minimal and functional styling.
For a brand with such a strong character and a well-defined image, Artes Group International has designed an evocation of the spirit of the ‘roaring twenties’ that has made its way into the hearts of Eyepetizer lovers.
From the careful selection of materials and the extreme craftsmanship care for every detail comes a unique display that recalls the dynamic and contemporary character of the brand, whilst the lined case opens to reveal hidden panels that enclose and enhance every single product on display.
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Rationality and design: displays that exude Geberit
Geberit, a leading brand in the bathroom furnishing sector, has conquered the market thanks to its clean lines and its rational and functional design. Geberit is a brand beloved for its ability to simplify domestic daily life in a harmonious and non-invasive manner. It is also a brand in continuous evolution.
Inspired by the continuous search for new solutions that characterises the brand, Artes Group International has interpreted its spirit by designing a range of displays that tell the best of this excellence of Italian design.
This is how the displays for Geberit products are created for all points of sale and distribution.
Iron frames with a rational style play home to decisive lines, rendering the graphic element the fulcrum of attention for the observer and the product the real star of the show.
The result is a set of essential and effective displays in perfect harmony with a brand that needs no introduction.
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LEVI’S Sustainability Activation: the green side of denim
The Levi’s brand is more than just a label on a pair of jeans – they are the jeans par excellence.
A brand that needs no introduction and that thanks to its strong character has accompanied entire generations by marrying the spirit of the times without ever bending to transient fashions.
In 2021, Levi’s decided to take to the field with its popularity in favour of a more environmentally sustainable future and did so with ‘Sustainability Activation’.
The synergy between Artes Group International and the agency Real Life Television has given birth to a range of front & back totems in which the front part contains a teaser telling the story of the project, whilst the back one invites the customer to take firm action in favour of the planet: recycling old jeans.
The plywood hanging and the rough metal tubes of agile support meet a design functionality that combines message and action. The reinforced base decorated with direct printing of the panel hides a door to easily collect the jeans donated whilst maintaining the order and aesthetics of the display element.
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A leader in the production and distribution of high-quality technical, sports and luxury eyewear, Luxottica has numerous points of sale in Italy.
In collaboration with the agency in charge of the brand, Artes Group International has designed a range of displays capable of exalting the brand by enhancing its multifaceted and versatile design.
Plastic materials and light effects shape elements with a futuristic taste for a continuously evolving brand like Luxottica.
LED strips with backlighting attract the eye on the logo in a complementary and non-invasive way for an effective result with essential lines.
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Philips: the essential hi-tech
Can a serial solution optimise budgets without sacrificing valuable materials, high-performance technical effects and a high visual impact?
With Artes Group International, nothing is impossible.
This is demonstrated by the solution in different displays developed for Philips at GDO in Europe.
Lacquered wood, steel, plastics and thermoforming interact with an impactful graphic designed to highlight the technological verve of Philips products.
From the engineering to the prototyping of every single element, the high-tech theme has been reinterpreted for a shopping experience that begins with the eyes.
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Asus: the product on the pedestal
Even a single product deserves a solution that highlights its uniqueness and characteristics. Even more so if it is an Asus, product synonymous with sleekness and smart technology.
Artes Group International creates a series of single-product displays for Asus tablets with custom workmanship in various support materials to attract attention to a functional accessory which combines style and technology.
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A window on the Microsoft XBOX 360 world
XBOX 360: the Microsoft-designed brand for gamers that needs no presentation acquires an attractive and easy to use look through the series of displays designed by Artes Group International for the Mass Market Retail games segment.
The displays designed for Microsoft intended for a target in constant search of new gaming experiences become a window through which to explore and be seduced by new and interactive worlds.
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Effective, dynamic, sporty: the unmistakable Mizuno display
Dedicated to the in-store display for France, the focus of the display created by Artes Group International for the Thermo product line from Mizuno is a display unit in which wood, plexiglass and applied graphics are combined for an immediate focus on the product.
Simplicity, sturdiness and a sleek interface come together in a compact display, where the technology of Mizuno’s popular brand line stands out.
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Mcs: the display for the free-spirited Italian brand
A physical manifestation of a worldwide breath of fresh air is the display solution designed by Artes Group International for the Italian brand Mcs‘s line of underwear.
Mcs’s vintage soul and strong spirit are expressed through the use of fine and natural materials such as treated and aged solid wood and untreated black iron.
The silk-screen prints used for the displays give substance to the brand’s free and globe-trotting philosophy.
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